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The NEW and IMPROVED second generation….

Over the past three years, the original WoodMiser and CoalMiser products have been a great success, hitting the shelves all over the UK!

Microtex Products Ltd has now developed a second generation of this technology and re-branded the product as ‘Firemizer’.  This singular product can be used with both wood and coal so you now have two ways of burning solid fuel for the price of one!

What’s more, a leading testing laboratory in the USA has tested the product and confirmed that Firemizer can help to reduce wood fuel usage by as much as 38% – which can not only help customers save up to 38% of their wood fuel bills, but think about the huge saving in storage space and time spent chopping and seasoning the firewood for the winter. What a big relief that is!

Look out for this newly launched Firemizer product at local retailers near you, or if you simply can’t wait to start saving check out to place an order.

New Firemizer recognized in prestigious VESTA Awards

The new Firemizer innovation from Microtex Products Inc, which reduces firewood usage by up to 38% and creosote soot deposits in chimneys by up to 57%, was recognized as a Finalist in the prestigious Vesta Awards at the Hearth Patio & Barbecue Expo in Salt Lake City UT last night.

Firemizer was entered in the Hearth Accessories category of the Vesta Awards organized by Hearth & Home magazine to honor companies for their innovation in new product design and technology at the Expo.

Speaking after the Awards Ceremony, Mr Kevin Jackson, President of Microtex Products Inc, confirmed that “Microtex are very proud that our innovative Firemizer product reached the final of these prestigious industry awards against such challenging competition, particularly as this is the first time our company has attended the HPB Expo.”

Recognition in these US awards follows the product’s previous success in the UK as 2011 Regional Winner of the Shell Springboard Award for innovative and commercially viable business ideas that reduce carbon emissions. It was also a Finalist in the Environmental Sustainability category of the 2011 Lord Stafford Awards championing innovation through business and university collaboration.

Mr Jackson went on to conclude that “The HPB Expo has been an overwhelming success for Firemizer. We have attracted significant interest and secured commitments to purchase our new product from many large and small retailers throughout the US for the 2014/15 winter season.”


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